Thursday, February 25, 2016

Three reasons you should enter the Marketing Week Awards

Steve Kaplan Marketing:

They celebrate the marketing that truly matters

The awards are a celebration of the people and brands that matter. From diversity champions and brands placing purpose before profit to the marketers and marketing teams demonstrating trail blazing excellence and developing innovative content, this is a chance to reward true excellence.

There is also a focus on social and insight-led campaigns, with the Marketing Week Awards set to highlight who and what is leading the marketing industry and defining its future.

They showcase the transformative power of marketing

There are three types of award. We award the strategies that matter; the core elements of successful marketing practice, the issues that matter; the channels that the best brands accept as a challenge and the people that matter; the individuals defining excellence.

Excellence that may otherwise go unrewarded will be acknowledged in categories such as ‘Best Use of a Small Budget’, while collective excellence will also be rewarded in the ‘Team of the Year’ category.

Be judged by the people that matter

The awards are judged by figures truly respected by marketers. Some of the UK’s most experienced and award-winning marketers are on the panel including Britvic’s CMO  Matt Barwell, Dixons Carphone’s CMO Gary Brooker and Merlin Entertainment’s group marketing and digital director Emma Woods.

New this year will be the ‘CEO Award for Marketing’ chosen by Jacqueline Gold from Ann Summers, Telefónica UK’s Ronan Dunne and Stephen Miron of Global. The trio will pick the brands making marketing a strategic priority across their business.

The awards will take place on 12 May at the Roundhouse in London. You can view a full list of categories for the Marketing Week Awards 2016 here but hurry, the deadline is 2 March. Good luck!

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via Steve Kaplan Marketing




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