Friday, February 17, 2017

Remains of the Day: YouTube Ending 30-Second Unskippable Ads

Steve Kaplan Marketing:

YouTube will be phasing out 30-second preroll ads that you can’t skip. Sounds like good news! They say they want to focus on other, more engaging ad formats, but there will still be 15 and 20-second ads that aren’t skippable. That and more in today’s news.

Read more…

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