Thursday, May 8, 2014

Channel 4 credits ‘Born Risky’ strategy for boosting brand perceptions

Steve Kaplan Marketing:

Broadcaster hopes ‘distinctiveness’ will help it breakeven in 2014, after reporting a dip in 2013 revenues.


from Marketing Week – News http://ift.tt/1is8Twu

via Steve Kaplan Marketing








from WordPress http://ift.tt/1mGLRl1
Posted by at
Labels: , ,

No comments:

Post a Comment

Subscribe to: Post Comments (Atom)