Thursday, October 16, 2014

Warranty “Problem” Stories – and Advice – From a Retired Factory Rep

Steve Kaplan Marketing:

Warranty "Problem" Stories - and Advice - From a Retired Factory Rep


If you don’t change the oil in your new car, the engine will explode. I interviewed a retired factory field engineer to hear about how often that happened, and other warranty "problem" stories from the manufacturer’s side.


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