Thursday, January 28, 2016

Why Buying Craft Beer in Big Bottles Probably Isn’t a Good Idea Right Now

Steve Kaplan Marketing:

It’s no secret that when you buy anything you should choose your container based on unit price. Well, as VinePair notes, when it comes to craft beer sold in growlers and bombers, you’ll likely pay more for the bigger bottles than you would if you just bought a six pack.

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