There will be 16 unique categories including loyalty, data integration and customer integration. There are also new award categories celebrating the best in programmatic and mobile.
The awards will be judged by a top panel of marketers. Previous judges have come from brands including O2, the Royal Mail and TfL.
An accompanying one-day conference will also equip marketers with the essential tools needed to better communicate with customers, enhance strategy and boost ROI. Disney’s Richard Ellwood, head of audience strategy EMEA, is already signed up as keynote speaker with more speakers due to be announced in the coming weeks.
“Data is at the heart of every success story in marketing. The Data Storytelling Conference and Awards will spotlight and celebrate the strategies, people and brands that are setting the standards in data,” says Russell Parsons, the editor of Marketing Week.
Early bird tickets for the conference are already on sale, while entries to the Data Storytelling Awards are now open.
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